SchoolReach Enters into Partnership with Missouri Parent Teacher Association

ST. LOUIS--(BUSINESS WIRE)--SchoolReach, the fastest-growing parent notification service used among public schools in the United States, today announced a new partnership with the Missouri Parent Teacher Association, the largest child advocacy organization in Missouri. The collaboration marks the first such affiliation with a state-level parent-teacher organization in the company's history.

This innovative relationship will give the Missouri PTA leadership and its administrative staff the opportunity to deliver essential, instant communications to its 425 statewide units/councils via the SchoolReach notification system. For its first use, the organization will remind units and councils of the upcoming "Parent and Family Involvement in Education Week" slated for September 6-12th. The weeklong event is part of an annual event designed to increase awareness of the importance and benefits of parent and family involvement in education.

"We are excited to partner with SchoolReach to advance our current state-wide communications efforts," said Mary Oyler, president of the Missouri Parent Teacher Association. "As part of our mission, we believe that children succeed when families, schools and communities work together. What better way to demonstrate that commitment than by enhancing our on-going communications platform with a market leading parent notification system like SchoolReach."

With its quick, three-step 'Record-Select-Send' instant messaging process, SchoolReach will allow Missouri PTA leadership, committee chairmen and regional directors to record a brief message, select a specific list of regional or local units to whom the message can be sent, and deliver those messages through voice, email, or text messaging, simultaneously.

"Currently, nearly 50 percent of the K-12 school students in the state of Missouri attend schools that offer the SchoolReach instant parent contact solution," said Paul Langhorst, chief marketing officer. "But there are a great many more schools in the state that have not adopted any type of emergency notification system. This alliance will allow us to educate parents involved in the Missouri PTA on how effective these solutions are in swiftly communicating with families for a variety of reasons - emergency situations or pandemic diseases, more common disruptions like weather closings, utility failures, or even routine tasks such as meeting reminders, absentee reporting and lunch balance reporting."

ABOUT GROUPCAST AND SCHOOLREACH

GroupCast is a St. Louis-based instant messaging notification service, delivering automated messages via three platforms: voice, email, and text messaging. SchoolReach, a subsidiary of GroupCast, is the nation's leading parent notification service among private schools, and the fastest-growing communications service used by public schools. More information about the company can be found at www.schoolreach.com or by calling 800-420-1479.

ABOUT MISSOURI PTA

As the state's largest child advocacy association, with more than 80,000 members, the Missouri PTA is one of the strongest voices for our children and schools. For more information about the Missouri PTA, please call 800-328-7330 or 573-445-4161 or visit www.mopta.org.